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Solopreneurs: Age Is On Your Side

One third of the aging have started their own businesses. Many of the forms those enterprises take is simple: being a solopreneur . That is, it's just them. No partners. No employees. The latter means not being responsible for a payroll. That opens the door to the adventure of more risk-taking. As a coach I have observed this: The leap into self-employment is not just to counteract the ageism in hiring for full-time, part-time and contract jobs. Age actually brings edges when you're a business owner. Of course, at the top of the list is experience. That puts the entrepreneur ahead on the learning curve.  Another is the loss of youthful self-absorption. Over the years, after weathering so much professionally and in life, there's a humanizing force. Yeah, we are all in this together. So there's more a natural vibe to be out there totally with clients and customers.  But, right now, the growing advantage in following the solopreneur path when 65 or older is this: Medica...
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BoomerVille: Not Every Trading Day Will Be a Good One and More

Dow Jones Industrial Average Index Index: DJI Compare 48,441.56 USD ▼  -269.41 (-0.55%) today If we can pay our housing bills, still purchase fresh produce and aren't "car poor" (the latter refers to those outsized monthly payments on an auto loan) we're doing great. The secret to happiness in aging is this: Lower expectations. There are some things we can no longer do and experiences we might no longer afford to buy. But here we still are.  91 could be becoming the new 79. Success is a mental game. Failure comes from being done in by the “committee” in your head. Together, we reprogram your thinking. Then we change your story. And, unleash success. Intuitive Coaching. Special expertise with transitions, becoming a solopreneur and aging. Psychic/tarot readings, upon request. Complimentary consultation with Jane Genova (Text 203-468-8579,  janegenova374@gmail.com ). Yes, test out the chemistry. Zero risk. Don’t give up before the miracle.
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America Not Hiring in 2026: Back to Golden Age of Solopreneurs?

 For hiring, 2025 was a brutal year to search for a job. The Wall Street Journal reports that 2026 could be worse: "At a gathering of CEOs in Midtown Manhattan this month organized by the Yale School of Management, 66% of leaders surveyed said they planned to either fire workers or maintain the size of their existing teams next year. Only a third indicated they planned to hire." The WSJ adds that pullback from adding manpower could be temporary. But given shareholders' demand for cost-efficiency and the continual improvements in AI, chronic unemployment could become standard. However, there is a solution. An old-fashioned one. That's becoming a solopreneur, that is setting up your own business without partners or employees. The model dates back to ancient times.  The golden age of the solo business owner in America had been from the late 1800s to about the mid 1920s.  There had been a wave of immigrants, discrimination against them and few jobs. They drove pushcarts ...
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Ironic Shift: Erika Kirk Now Could Be Role Model for Becoming Famous

  Dash the hopes of conservatives that Erika Kirk could convert Gen Z females to the role of dutiful wife and prolific child bearer. If this widow of Charlie Kirk survives the bashing after the unearthing of the 2012 music video "She's My Kind of Crazy" she could become the accidental template for how young women can achieve fame.  Media coverage of the response to the video as well as the 1.9k comments (so far) to just one article  all hammer this: Erika always has chased fame.  Now that she got it, at least for now, those with the same lust for extreme attention, could connect the dots and figure out how they too can follow the pattern.  But the fame-seekers might also have to add on the learning curve how to hold onto fame. Erika might not be able to.  After the denim jeans shorts, tattoo and oversized seductive smiling in the video she could be squeezed out of the conservative embrace. In addition, the viral meme is that no way is Erika behaving like T...
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Family Office Explodes in Popularity - But No Moats for Law Firms Serving Them

  The wealth-creation edge of the family office has become obvious to those not at the billionaire point. High-net individuals with "only hundreds of millions" are grabbing onto this advantage. So, no newsflash, the  amount of funds in family offices  has grown 67% in five years to $5.5 trillion. By 2030, that could reach $9 trillion." Also, no surprise, a growth-driven elite law firm such as  Paul, Weiss  has been in this space with a specialized practice for years. Essentially, as  Investopedia  defines it, the "family office's is:  " ... a  private wealth management advisory company that serves ultra-high-net-worth individuals ... [They] offer  a wider range of financial services than most wealth management shops. In addition to investment planning and management, many ... manage their clients' budgets, insurance, charitable giving, wealth transfer planning, tax services, and more." The "more," as  The Wall Street Journal  p...
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It Could Be Happening Again, Youth Changing the World: So, Where Does That Leave Boomers?

Maybe it'll be youth again who re-shapes the world. Not the establishment big money.  In our lifetimes we Boomers could be bearing witness to another play-out of a counterculture. During the late 1960s and early 1970s in America the movement was influential. It reshaped politics, helped end a war, allowed experimentation with socialism, told females we were all beautiful no matter the body style and had university leaders surrendering some of their power dating back to 1636 with the founding of Harvard. Had there not been the severe mid-1970s recession the impacts might have been more extensive - and sustainable.  Bloomberg captures the wonderful current unrest among Gen Zers around the world and here at home.  It's producing results. There's the toppling of governments ranging from Nepal to Bulgaria and voting for socialism in New York City.  The Donald Trump phenomenon is peaking. All the President's Men and Women could wind up producing mea culpa memoirs explainin...
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BoomerVille: Friday Opening Looking Good

It's 8:15 PM ET. Futures are up a little.   The buzz doesn't include any wildness when the market reopens Friday. On Reddit and other professional anonymous networks those gens after us Boomers have lots to complain about. And fear. We don't have much (with the exception of health problems), do we? That is, if we socked something away along the way. If we had been smart and relocated from HCOL (high cost of living) areas to LCOL (low cost of living) ones we are set to hold out against longevity. The 90s are possible. Success is a mental game. Failure comes from being done in by the “committee” in your head. Together, we reprogram your thinking. Then we change your story. Intuitive Coaching. Special expertise with transitions, reskilling and aging. Psychic/tarot readings, upon request. Complimentary consultation with Jane Genova (Text 203-468-8579,  janegenova374@gmail.com ). Yes, test out the chemistry. Zero risk. Don’t give up before the miracle.  
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