ChatGPT - Free Will Entail Ads, But We've Learned to Tune Out

 Of the 900 million ChatGPT users, 850 million of us are freeloaders, documents BusinessInsider. The chat bot's parent OpenAI probably knows that if there's a subscription fee slapped on for the basic model (the Plus one already operates on a fee basis) we'll figure out how to go elsewhere. 

So, to build revenue OpenAI has come up with the ad strategy. While we're having our prompts responded to there will be digital advertising. Overall, OpenAI has shifted from branding for innovation to sticking to the knitting in terms of financial performance. Recently it halted that amazing video development: Sora.

The question is: How successful will this be? 

Recall that during the Super Bowl competitor Anthropic's commercial mocked that strategy. The messaging resonated. 

But the more significant variable is this: We have grown accustomed to tune out ads. That's that. Instead of paying for streaming services like Netflix (which just raised its price) I have been with free platform Tubi. Yes, it uses ads for a revenue source. But I never notice them. 

Over is the era when we used to rail against advertising. Late Harvard Business School marketing professor Ted Levitt essentially put it this way: Americans love to buy. They hate being marketed to. So there had been lots of eloquent push-back against the ad industry. Yes, had been. Now, it's an ignore.

In addition, if the ads do get on our radar, we can shift to other free AI assistants. 

So, advertising on ChatGPT could go down as OpenAI's Folly. Meanwhile, some of those in the know speculate that the enterprise could run out of money. A few days ago respected The Telegraph had lots to say about that.

OpenAI gained rapid name recognition when it was the only game in town. Now the playing field is flooded with competition. A prediction is that some big AI players will go out of business.

Earning a Good Living in 2026 Involves Mental Combat. The enemy is usually your own thinking.

Complimentary consultation. No Pressure. Solid Guidance. Contact Jane Genova janegenova374@gmail.com.




Comments

Post a Comment

Popular posts from this blog

America Not Hiring in 2026: Back to Golden Age of Solopreneurs?

 For hiring, 2025 was a brutal year to search for a job. The Wall Street Journal reports that 2026 could be worse: "At a gathering of CEOs in Midtown Manhattan this month organized by the Yale School of Management, 66% of leaders surveyed said they planned to either fire workers or maintain the size of their existing teams next year. Only a third indicated they planned to hire." The WSJ adds that pullback from adding manpower could be temporary. But given shareholders' demand for cost-efficiency and the continual improvements in AI, chronic unemployment could become standard. However, there is a solution. An old-fashioned one. That's becoming a solopreneur, that is setting up your own business without partners or employees. The model dates back to ancient times.  The golden age of the solo business owner in America had been from the late 1800s to about the mid 1920s.  There had been a wave of immigrants, discrimination against them and few jobs. They drove pushcarts ...
Read more

Newly Minted PhDs in Economics Face Unwelcoming Job Market: Of Course, I Left My PhD in Humanities Off the Resume

Monitor postings on Reddit subunits focused on careers and it's no longer news that PhDs, both newly minted and those already in the labor market, generally are finding the credential an obstacle in the search for a job or even contract assignments. No, not an asset.  Let's cut to the chase. The highly educated have to get smart about this, fast. With some exceptions, I advise those I coach to leave the PhD off job-search materials. The negative assumptions among those hiring range from that you expect too much money to you'll be a know-it-all.  When my boutique collapsed post-9/11 and I had to land a survival job I lopped off everything but the BA. At the interview I dumbed-down my vocabulary. Sure Harvard was started in 1636 but America remains anti-intellectual. In addition, the integration of AI into strategy and operations makes knowledge work in general less and less marketable.  That's the narrative of our times: Advanced degrees having low or no ROI. The result,...
Read more

July 1, 2025 - Amazing Dow Close

  Dow Jones Industrial Average Index Index: DJI Compare 44,494.94 USD ▲  +400.17 (+0.91%) today July 1, 4:20 PM EDT  ·  Market Closed But how confident about not outliving our investments should we boomers be? Rattled by the uncertainty? Faith-based Career Coaching. Special expertise with transitions, reskilling and aging. Psychic/tarot readings, upon request. Complimentary consultation with Jane Genova (Text 203-468-8579, janegenova374@gmail.com ). Yes, test out the chemistry.
Read more