OpenAI ChatGPT Has Been a Big Story, Right from the Get-Go on November 30, 2022

“While much digital ink was spilled trying to figure out what the chaos at Twitter means for clients, far less attention has been paid to ChatGPT, the new digital chatbot from OpenAI.” - Benji Englander, Seven Letter, O’Dwyer’s Public Relations, December 23, 2022.

WE WERE THERE ON NOVEMBER 30TH

This annoys me. More bluntly, I feel insulted. From the get-go on November 30th when OpenAI launched ChatGPT, we were there.

The “we” includes establishment media, tabloids, social media, social/professional networks, bloggers, podcasters, and videoites. In addition, we were also cornering in-person whomever we could, like The Ancient Mariner, to chat about such a wonderous development.

If we hadn’t been jaw-jawing on the AI breakthrough and the implications for our own and other sectors we would have been vilified. Where was Englander that he didn’t pick up on all that activity?

WHAT GOD HAS WROUGHT

Like Englander does on his own coverage – smirk, he published it on December 23rd – from the get-go many of us presented an evidence-based peek at what ChatGPT could do with prose and even poetry.

In one of my blogs back then (yesterday I posted yet again an analysis about what is happening or could be happening very soon with chatbots) I demonstrated this: What AI would come up with for branding the elite law firm Paul Weiss (in another life I had done a bit of marking communications for the legal teams).

For the prompt I inserted: "Branding slogan for elite law firm Paul Weiss which specializes on Wall Street”

You are allowed to keep "trying" to have the AI produce exactly what seems like it would work. I gave it three tries. I could have gone on and on. Here the three generations are:

Paul Weiss: Wall Street's elite legal experts

Powering success on Wall Street: Paul Weiss, elite legal counsel (my fave)

Paul Weiss: Wall Street's premier legal brand.

Wow. This was fun. So I explored further, moving on to the chairperson of the firm Brad Karp.

The prompt I inserted was: Branding for Paul Weiss chairman Brad Karp, superlawyer, rainmaker, social justice champion.

On the first try here's what came up:

Brad Karp is the Chairman of the law firm Paul Weiss. He is widely regarded as a "superlawyer" and a "rainmaker" due to his successful track record in high-stakes litigation and his ability to bring in new clients for the firm. Karp has also been a vocal advocate for social justice and has been involved in various pro bono cases throughout his career.

Here's the second try:

The branding for Paul Weiss Chairman Brad Karp could focus on his reputation as a superlawyer and rainmaker, highlighting his impressive track record of winning complex cases and securing lucrative deals for his clients.

Additionally, the branding could also emphasize Karp's commitment to social justice and his dedication to fighting for the rights of marginalized communities. This could include imagery of Karp in the courtroom, standing up for the underrepresented, and highlighting his involvement in high-profile cases that have made a positive impact on society.

Overall, the branding for Karp would emphasize his expertise and success in the legal field, while also showcasing his passion for justice and equality.

And here is the third, which may be on the money if Karp retires from Paul Weiss in May 2023 and sets up his own firm (I sense, though, if he does step down he will journey on a different career path):

Brand: Karp Law Tagline: "Superlawyer, Rainmaker, Social Justice Champion" Logo: A bold, modern font for the name ‘Karp Law’ with a symbol representing justice, such as a scale or gavel, incorporated into the design. Colors: A combination of blue and gold, representing trust and success. Font: A sleek, professional font that conveys authority and expertise. Tone: Confident, accomplished, and dedicated to social justice. Imagery: Images that showcase Brad Karp in high-profile legal cases and events, as well as his commitment to social justice issues. Values: Expertise, integrity, and a commitment to advancing justice for all.

Obviously, in these uncertain times for many law firms, Paul Weiss could reflect on lowering marketing communications expenses through AI chatbots.

HUMAN CONTENT-CREATION: I’M OUT OF HERE

Actually I had been way ahead of the November 30th launch. I had been connecting the dots earlier on the potential of AI to wipe out the writing profession as we have known it.

Based on that I phased out over about a six-month timeframe for creating content. In addition, I took the risk-laden leap forward into providing full-time intuitive career coaching services (with the option of a Tarot reading – The New York Times saluted the Tarot as a tool for self-awareness.)

Unlike much of life, this one has a Disney ending. The career coaching enterprise is thriving. Those who were skeptical when I closed the door on content-production now view me with awe.

CHATGPT WAS NEVER UNDER THE RADAR

Meanwhile, Englander should not position and package the ChatGPT launch as under the radar. Everyone, at least those who mattered, were there.

Intuitive career coaching, with the option to use the Tarot, about your present and your next. Step back from that committee in your head and open to possibility.  Sliding Scale Fees. Please make an appointment for a complimentary consultation at janegenova374@gmail.com.

 

 

 

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