Please Don't Leave: JPMorgan, OpenAI, Paul, Weiss and More Create Walled Gardens

 It used to be labeled the "walled garden." The classic example was how Google programmed the user experience to motivate browsers to stay. LinkedIn explains the phenomenon this way: 

"In digital terms, a 'walled garden' is a platform that tries to keep users within its own ecosystem. Rather than sending people off to other websites, it gives them answers, tools, and content right there inside the platform."

Well the never-leave-here vibe has been broadened and intensified. 

For instance, JPMorgan has created that kind of office ecosystem with the opening of its new tower on Park Avenue. It has all the hospitality features which encourage everyone in the building to hang around. That's before, during and after the professional tasks are done. Those amenities range from a gym to an English-style pub. Instead of rushing to Grand Central for a drink before boarding Metro North back to Greenwich, Connecticut, you relax within the walled garden. Jaw-jaw with colleagues and clients. 

Keeping users within OpenAI has been driving much of its recent innovations. 

One giant leap forward is the ChatGPT shopping experience which facilitates actually completing the purchasing transaction without switching to another tab. For example, I could ask ChatGPT which is best and most affordable mattress cover. An option is sold by Walmart. I do the check-out right in that window. Currently the system is limited to a few retailers such as Walmart. But to remain competitive, more will probably have to sign on.

Another walled garden disruption by OpenAI is the launch of browser Atlas. Yes, a browser. Remember how we traditionally relied on browsers Google Chrome and Microsoft Edge. That might no longer be. 

In that one window on Atlas you can get lots done without need to click on elsewhere. Digital Trends explains:

"Atlas integrates the full ChatGPT experience directly into the browser, allowing users to summarize pages, compare results, or ask questions without leaving the tab."

For instance, I ask what about the nutritional content of tufu. As a side panel on the same screen I can bring up tufu recipes. Or I tell the browser I have decided to vacation in London. In that same window I can book the logistics. 

Predictably, other major players such as elite law firm Paul, Weiss have planned a future in which work/life can fuse. Work can be a continuum with what goes on off-duty. Paul, Weiss' new office location at 1345 Avenue of the Americas will include amenities ranging from a wellness center to gee-whiz technology (probably you can't install that at home) to events. Increased collaboration is among the objectives. Sure, hang around and hammer out the strategy.

In coaching, I guide some clients to become more flexible in where they create their "comfort zone." Yes, it could evolve into being in the office or not surfing the web for what they consider a comprehensive search. The old-line notion of "face time" could take on the aura of prestige to work in such a glam environment. Of course, bring family and friends to tour this hang-out. Meanwhile, OpenAI is becoming Apple 2.0.

Thrown off your game, maybe the first time since you started working? You made all the right moves and then the world moved in another direction.

Intuitive Coaching. Special expertise with transitions, reskilling and aging. Psychic/tarot readings, upon request. Complimentary consultation with Jane Genova (Text 203-468-8579, janegenova374@gmail.com). Yes, test out the chemistry. Zero risk.