Brittany Pietsch Is Back as Companies Continue to Ask, "Do We Really Need All These People?" - Should Her Message Be to Develop Portfolio of Skills?
Brittany Pietsch is back. It's in the CNBC analysis of tech layoffs. She first emerged on the national scene after she posted a video of how she was unexpectedly terminated at Cloudflare and in a ham-handed way.
Now, she says that she is the voice of those who also have endured that process. Or soon will. The latter is what matters more and more. CNBC hammers that employers keep asking: Do we really need all these people? Investors are focusing on profits, not so much the promise of great growth. Ditch the early Amazon model of ignoring any need for profitability. Fewer mouths to feed and provide them with benefits can generate more profits. And that mindset is going on in myriad sectors, not just tech.
The interesting part of this is speculating what Pietsch's message could evolve into. Right now it seems to be primarily about comforting those axed in order to lift the shock and shame. However, that soon gets old if they can't land comparable work and are able to pay their bills. Homelessness is probable if they can't return to the nuclear family nest.
The Pietsch-type message could mutate into the commonsense notion of developing a portfolio of skills. For instance, in addition to the marketing expertise that got her hired at Cloudflare Pietsch could have put together other ways to earn income. Therefore, when fired or forced out, she was not left financially stranded.
Financial risk can be mitigated (and so can the emotional kind).
One Generation Zer I coach has a full-time position in loss prevention. On the side they plowed funds into buying a small truck to do deliveries and dumpster-dive, then selling the finds. In addition they are picking up rudimentary handyman skills from friends in the neighborhood.
Piggybacked on that message of skills portfolios is lowering the emotional vibrations about work. What's going on - and it isn't going back to the good old days when talent was valued - can be less disruptive if an identity isn't only about professional stuff.
Yes, learn to have other passions and make them sticky. They can range from hobbies like gardening to pitching in for animal rescue to treasuring the outdoors. Some could luck out and convert the interests into another skill for the portfolio. One outdoor enthusiast got work in communications for a state park.
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