IBM: Has the Time Come to Again Parachute In an Outsider?

 For IBM, observes influential The Wall Street Journal, there are:

" ... discussions on Wall Street about whether IBM should be broken apart or an activist investor will come hunting for Big Blue."

Seems IBM can't find its footing in the AI era. Among its challenges are its legacy businesses such as mainframes and software. 

But, in addition to what the WSJ suggests, another option for catching up and maybe even leading, is to bring in an outsider. That happened in the beginning of the 1990s when upstarts Microsoft and Apple were eating IBM's lunch, dinner and breakfast. That outsider had been Lou Gerstner. He essentially taught the elephant to get off the ground and even dance. CEO John Akers stepped down.

Current insider Arvind Krishna has been with IBM since 1990. He joined as a software engineer and then was appointed to the CEO role in 2020. 

After Gerstner restored the corporation's confidence, innovation and growth it defaulted back to sticking with insiders. Not only that. Unlike OpenAI, they were "older." Before Krishna, who was born in 1962 and is now 63, CEO Ginni Rometty was a Boomer. She had been born in 1957. Meanwhile technology had been mutating rapidly. The new upstarts included OpenAI and Anthropic. Microsoft and Apple now have their own struggle with maintaining positions in the front lines.

From having worked full-time at IBM and later as a consultant I observed this: There seems to be in its DNA smugness. Instead of healthy insecurity there's blind belief in what it's up to and how it's doing that. You know: The IBM Way. That can stuff sand in the gears which operate in the now. 

When IBM conducts its official investor call on July 22nd, there could be yet another crash in the stock price. Meanwhile, employees who bought the stock should be in terror. Also negatively impacted could be the hold on their jobs.

In coaching, I warn: Never get comfortable. Course correct rapidly. Forget sunk costs. 

Career Paths? So Over. It’s about Earning a Good Living. No matter what.

Complimentary consultation. No Pressure. Street-smart Guidance. Contact Jane Genova janegenova374@gmail.com.


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